Bike Service, Sales and Suspension
in Rockford, Michigan
A bike shop for Rockford and Belmont riders
Biked is about 30 minutes from downtown Rockford, at 2312 28th St SE in Grand Rapids. A lot of our riders live in Rockford, Belmont, Cannonsburg and Plainfield Township and work in Grand Rapids. Some drop their bike at the shop on the way to work. Others have us pick it up from home or the office and bring it back when it’s done.
Either way, you get techs who work on hundreds of bikes a year, clear updates in plain language, and honest advice on what we’d do in your shoes. We get it, because we’re riders too.
Two easy ways to get your bike serviced
Visit the shop
We’re at 2312 28th St SE, Grand Rapids, about 30 minutes from downtown Rockford and right on the way for a lot of commuters. Drop off your bike, talk through a new bike or custom build with us one-on-one, or pick up parts and gear. We’re an authorized dealer and service center for Specialized, Cervélo, Transition, BMC and ENVE.
Pick up and drop off
We pick up in Rockford, Belmont, Cannonsburg and Plainfield Township, at home or at work.
- We pick up at your home or your workplace. You don’t need to be home: leave your bikes in the garage while you’re at work and tell us where to find them.
- Up to three standard bikes ride for one fee, so the whole household can get serviced at once.
- One way works too. Have us pick up your bike and stop by the shop to get it and talk it over in person, or drop it off with us and we’ll bring it home. You only pay for the trip you use.
- Pickup is $20 each way. Rockford, Belmont, Cannonsburg and Plainfield Township are in our extended area, so depending on where you are, an extended-area fee from $15 may apply. Call 616-234-0134 to check your address.
- A $95 minimum service applies, and oversized bikes have a $15 transport fee.
Find the right bike, not just a bike
Buying a bike at Biked is one-on-one. We ask how and where you ride, help you choose the right model and size, and set it up before it leaves the shop. We keep our floor small on purpose and order most bikes to your size and spec, so you get the bike that fits you instead of the one we need to move.
We’re an authorized dealer and service center for Specialized, Cervélo, BMC and Transition, and we do custom builds with ENVE, Chris King and Industry Nine parts.
Road and gravel
Road bikes for the White Pine Trail and the back roads north of Rockford, and gravel bikes for the Cedar Blitz and Barry-Roubaix, from Specialized, Cervélo and BMC.
Mountain
Trail and cross-country bikes for Merrell, Luton Park and Cannonsburg, from Specialized, BMC and Transition, plus custom builds and suspension tuning from our Suspension Lab.
Triathlon and e-bikes
Cervélo triathlon bikes for race season, and Specialized Turbo e-bikes for longer rides and keeping up with the family.
Merrell Trail, Wynalda and Luton Park
Merrell Trail in Rockford is one of West Michigan’s best-known mountain bike trails: about 7 miles of technical singletrack with rock features, bridges, climbs and flowing sections, maintained by the West Michigan Mountain Biking Alliance. The Wynalda flow trails connect to it for riders who want jumps and flow. Merrell runs in a set direction that changes by day, so check the posted direction before you ride.
Luton Park on 10 Mile Road has 9.7 miles of interconnected trails the WMMBA helped plan and build. The Blue and Green loops suit newer riders, and Yellow, Orange, Red and Black step it up. Trails run counterclockwise, there’s no night riding, and the clay gets muddy after heavy rain, so give it time to dry. Kent County lists its hours as May 1 through October 31, 7 am to sunset.
Ride the White Pine Trail
The Fred Meijer White Pine Trail State Park runs 92 paved miles from Comstock Park to Cadillac, straight through Belmont and Rockford. From the Belmont trailhead at Rogue River Park it’s about 4 miles to downtown Rockford, past a trestle bridge, then about 7.4 more miles along the Rogue River and up a steady climb to Cedar Springs.
Plainfield Township’s Jericho and Jupiter trails connect Rockford High School and Plainfield Avenue to the White Pine, so you can ride it from a lot of Rockford and Plainfield neighborhoods.
Cannonsburg Ski Area and the state game area
In summer, Cannonsburg Ski Area opens about 12 miles of free trails for biking: tight, twisty singletrack and doubletrack with real climbs and descents. Nearby, the Cannonsburg State Game Area’s Egypt Valley loop adds about 7 miles of intermediate singletrack with rooty climbs. The game area closes September 15 to February 1 for small game hunting, so plan Egypt Valley rides for spring and summer.
Riding from the Ada side? See our Ada and Forest Hills pages.
Cedar Springs and the Cedar Blitz
Cedar Springs, known as Red Flannel Town, sits at the top of the White Pine climb north of Rockford. Every July it hosts the Cedar Blitz gravel race, part of the Michigan Gravel Race Series. The 2026 race ran July 11 with 18, 36 and 50-mile courses and a 124-mile ultra.
Racing it? Book your pre-race service as early as you can. Demand spikes before big events, and parts can take time.
Coffee and food in Rockford
Downtown Rockford sits right on the White Pine Trail, so it’s an easy place to start or finish a ride.
Coffee: Herman’s Boy on Northland Drive has been roasting its own coffee for decades. Downtown, Quickwater Coffee Roasters on Bridge Street, Hannah’s Coffeehouse on Courtland Street and Sweetland Chocolates & Coffee on Main Street are all a short ride from the Rockford Dam Overlook, a good spot to refill bottles.
After the ride: Rockford Brewing Company sits right on the trail on Bridge Street. Grab a chili dog at The Corner Bar, a burger at Bridge Street Burger Shack, a sandwich at The Toasted Pickle, or sit down at Char + Barrel in the Hotel Rose. For something sweet, there’s Rocky’s Dairy Depot and The Pump House on Main Street.
Along the trail: riding south, Trailside Treats is just before the Belmont trailhead. Heading north, Cedar Springs Brewing Company is just off the trail at 95 N. Main Street in Cedar Springs. Just outside town, Third Nature Brewing has a big outdoor beer garden.
Top photo: Rockford Dam by Dr. Z Velthouse on Unsplash. Rogue River boardwalk by laudu, CC BY 2.0. White Pine Trail bridge by Thomas Becker on Unsplash.
Mountain bike suspension service
Roots, climbs and fast descents at Merrell, Luton Park and Cannonsburg wear on your fork, shock and dropper post long before you feel it. Our Suspension Lab services Fox, RockShox, Marzocchi and Manitou, and we recommend a full fork service after 200 hours of riding.
- Full Fork Service, from $190
- Fork Lowers Rebuild Service, from $110
- Full Shock Service, from $190
- Shock Air Can Service, from $85
- Dropper Post Rebuild, from $80
- Frame Pivot Bearing Replacement, from $105
Good timing tip: Luton Park’s listed season ends October 31, which makes late fall and winter a smart time to get your suspension rebuilt before spring.
Getting your bike ready for race day
This is a big part of what we do. We get bikes ready for races and big rides all season, including:
- Barry-Roubaix (Hastings, April)
- Dirty 30 Gravel (Saranac, April)
- Lowell Classic (Lowell, spring and fall)
- Michigan Gravel Race Series events
- Cedar Blitz (Cedar Springs, July)
- Grand Rapids Triathlon (Ada, June)
- KeyBank Gran Fondo (downtown Grand Rapids, June)
- PEDALS (Cannonsburg, September)
- The Dirty Mitten (Middleville, September)
- Iceman Cometh Challenge (Traverse City, November)
We also support several West Michigan race teams across mountain, gravel, road and triathlon.
Book as far ahead as you can. Demand gets high in the weeks before a big event, and booking early gives us time to order any parts and sort out any issues with room to spare before race day. Either way, we’ll work with you to get it done.
Popular services for Rockford-area riders
- Level 1 Basic Tune-Up, from $90
- Level 2 Standard Tune-Up, from $155
- Level 3 In-Depth Annual Service, from $295
- Fork, shock and dropper service in our Suspension Lab
- Custom builds, from $385
Every bike is different. These are starting prices, and we send you a quote before any work starts.
What Riders Say About Biked
★★★★★
Cody K., Google review
“These guys are building something special here. I couldn’t imagine buying my Transition TR11 from anyone else. The process start to finish was a dream. They also have their own suspension experts in house to get you tuned once you take delivery!”
★★★★★
Blue Star Barns, Google review
“Looked everywhere for a small but specific bike part we needed. No one seemed to have it … except BIKED! They’re a great source for service on suspension fork and shock rebuilds. Staff is knowledgable, helpful and friendly.”
★★★★★
Mark D., Google review
“Everything was super organized in the mechanics area and they have a suspension only area! … The staff is genuine and customer service is their priority you can tell.”
Rockford-area bike FAQ
Do you pick up bikes in Rockford and Belmont?
Yes. Pick up and drop off is $20 each way ($40 round trip), with a $95 minimum service. Rockford, Belmont, Cannonsburg and Plainfield Township are in our extended area, so depending on where you are, an extended-area fee from $15 may apply. Up to three standard bikes ride for one fee, oversized bikes have a $15 transport fee, and you don’t need to be home. Call 616-234-0134 to check your address.
Can you pick up my bike at work in Grand Rapids?
Yes. Many Rockford and Belmont riders have us pick up and return their bike at work. Others drop it at the shop on the way in and pick it up on the way home.
Is there a bike shop near Rockford that services mountain bike suspension?
Yes. Our Suspension Lab in Grand Rapids services Fox, RockShox, Marzocchi and Manitou forks, shocks and dropper posts. Full fork service starts at $190, and we recommend it after 200 hours of riding.
How far is Biked from Rockford?
About 30 minutes and 17 miles from downtown Rockford. We’re at 2312 28th St SE in Grand Rapids.
How long does service take?
Most bikes are ready 3 to 4 business days after you approve your quote. Special-order parts and peak season can add time.
Where can I mountain bike near Rockford?
Merrell Trail and the Wynalda flow trails in Rockford, Luton Park on 10 Mile Road, the Cannonsburg Ski Area summer trails, and the Egypt Valley loop in the Cannonsburg State Game Area.
How long is the White Pine Trail?
The Fred Meijer White Pine Trail runs 92 paved miles from Comstock Park to Cadillac. Belmont to Rockford is about 4 miles, and Rockford to Cedar Springs about 7.4.
Is Luton Park good for beginners?
Yes. The Blue and Green loops are beginner trails, and the Yellow, Orange, Red and Black loops are more advanced. All trails run counterclockwise.
